Why A VC Is Like A Pet Rattlesnake
Why wouldn’t you give your child, or a friend’s child, a pet rattlesnake? Because you know rattlesnakes as a pet are likely to end up
Why wouldn’t you give your child, or a friend’s child, a pet rattlesnake? Because you know rattlesnakes as a pet are likely to end up
Startup marketing is all about early sales to innovators and first adopters, period. Thus all marketing must be lined up to meet that end.
If you think sales generation is expensive, wait till you work with a business development (BD) person. There is an old saying about BD people.
We live in an enterprise sales world where everything easy is mechanized. Everything hard and effective is out of reach because it cannot be measured
The euphoria of a new VC financing round (“WE GOT FUNDED”) is only outdone by the equally stupid glee of “We Got A New CEO!”
Recently some team members met with one of the world’s largest investment banks and the discussion quickly went to digital transformation – or better said,
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