
Brain Dead or Brain Led — B2B Sales Strategies
Brain Dead or Brain Led — B2B Sales Strategies Your weekly sales meeting is now a dreaded activity, a draining routine of deal analysis and

Brain Dead or Brain Led — B2B Sales Strategies Your weekly sales meeting is now a dreaded activity, a draining routine of deal analysis and

Most SaaS Marketing is Stupid, Why Is Everyone Still Doing It? My thesis is that marketing in the software, tech and SaaS worlds is not

Social Media Marketing — Where Enterprise Sales Dies There may have been a time when social media marketing was a useful tool for finding buying

VC Backed Companies Need Sales Monkeys VC backed companies, particularly those dead men walking in DevOps and browser testing, use the Sales Monkey Model.

The thirst for venture capital is a knee jerk reaction because it lingers as the model to those who have never seen a different way

Every few years, out of the closet pops some sort of magic promising to change the trajectory of enterprise sales teams. And like any crowd

Many DevOps software companies are the classic example of the early VC funding miscalculation that is going to leave employees with stock close to worthless

Virtually all selling in the B2B enterprise space today is to Cubicle Village, not decision makers. The difference is stark. A decision maker is driven

You have stock options, but, well, it is kind of a crappy company and now you are gone and you have to decide whether to

There is an old saying that 50% of all advertising is wasted. But, which 50%? Well in high tech sales and marketing, applying to the
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